7 Secrets Resort - Director of Sales Marketing

Job Summary 

Functions as the leader of the property's sales department for properties with bookings luxury 24 Suites and significant restaurants revenue, wedding event, party event. Manages the property's reactive and proactive sales efforts . Provides day to day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues . Implements the brand's service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long - term , value - based customer relationships that enable achievement of the hotel's ' sales objectives . Evaluates the property's participation in the various sales channels  and develops strong working relationships to proactively position and market the property . Manages the marketing budget to enable development of property specific campaigns , promotions and collateral to drive revenue and meet property objectives . Interfaces with regional marketing communications for regional and national promotions pull through . Develops and implements property - wide strategies that deliver products and services to meet or exceed the needs and expectations of the brand's target customer profile and property associates and provides a return on investment to the owner of 7 Secrets Resort 

CANDIDATE PROFILE 

Required Education and Experience

• 2 - year degree from an accredited university in Business Administration , Marketing , Hotel and Restaurant Management , or related major ; 4 years experience in the sales and marketing or related professional area . 

OR 

• 4 - year bachelor's degree in Business Administration , Marketing , Hotel and Restaurant Management , or related major ; 2 years experience in the sales and marketing or related professional area . 

Preferred 

• 4 - year college degree . 

• Demonstrated skills in supervising a team . 

• Lodging sales experience . 

• Hotel industry work experience , demonstrating progressive career growth and a pattern of exceptional performance.

• Strong in luxury hotels and marketing experience 

• Must have experience in European & Western market

• Strong connection on Luxury industry 

CORE WORK ACTIVITIES 

Managing Sales Activities 

• Manages the development of a strategic account plan for the demand generators in the market. 

•  Manages the property's reactive and proactive sales efforts. 

•  Determines and develops marketing communication activities , in conjunction with Regional Marketing Communications. 

•  Provides customer intelligence in evaluating the market and economic trends that may lead to changes in sales strategy to meet or exceed customer expectations. 

•  Attends sales strategy meetings to provide input on weekly and overall sales strategy. 

•  Suggests innovative marketing ideas and develops deployment strategies to continue to grow market share. 

•   Evaluates and supports participation and account deployment with Area Sales  .  Serves as the sales contact for the General Manager , property leadership team, owner. 

•  Serves as the sales contact for customers ; serves as the customer advocate . Serves as hotel authority on sales processes and sales contracts . 

•   Serves as the property sales liaison with Area Sales , Revenue Management , Event Management , Regional Marketing Communications and other hotel departments as appropriate . Participates in sales calls with members of the Sales and . Marketing team to acquire new business and / or close on business. 

•  Identifies public relations opportunities and coordinates activities to augment the overall marketing communication strategy. 

•  Supports the General Manager by coordinating crisis communications.

•   Executes and supports 7 Secrets resort Customer Service Standards and hotel's Brand Standards. 

•   Executes and supports the operational aspects of business booked ( e.g. , generating proposal , writing contract , customer correspondence ) . 

•    Participates in and practices daily service basics of the brand Implements a seamless turnover from sales to operations and back to sales while consistently delivering high level of service . 

• Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and / or other appropriate stakeholders. 

•  Maintains successful performance by increasing revenues , controlling expenses and providing a return on investment for the owner of 7 secrets resort 

•   Implements the brand's service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long - term , value - based customer relationships that enable achievement of the hotel's ' sales objectives. 

•   Interfaces with regional marketing communications for regional and national promotions pull through .. 

•   Performs other duties , as assigned , to meet business needs .